Traditional media utilising Twitter
As Australian use of Twitter hit an all time high last week, traditional media such as the Australian Broadcasting Commission have started using the micro-blogging service to provide news and information feeds.
ABC News has almost 2,000 ‘followers’ on Twitter and there are separate feeds for ABC Breakfast News and ABC Unleashed.
The spread of social media into the government sector and private industry also continues, with Telstra now using Twitter to communicate with its Big Pond customers.
Watch this space for more examples:
Ian
Ian Roberts
This blog is penned by Australian social media advisor, writer, journalist and researcher, Ian Roberts. The blog centres on trends in social media development, life in general, football and the Newcastle United Jets FC, a passion Ian shares with beautiful wife, Suzanne.
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