The vandals took the handle

Social media, PR, journalism, football and anything that isn't politically correct

Strategically speaking, it’s a load of bollocks

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One of the things I like about blogs is their plain speaking (techo ones excluded).

I find that reading normal language is a great escape from the buzz word circus that afflicts the communications industry.

It’s difficult to resist screaming when I hear how “strategic thinking” and “empowering” people to achieve “best practice” will create the “synergy” necessary to make us more “results-oriented”, so we can all “sing from the same song sheet”  “24/7” and “raise the bar” sufficiently.

If that hasn’t made you throw up, take a look at the Ridiculous Business Jargon Dictionary.



Written by ianandsue

May 28, 2008 at 12:07 pm

Posted in Uncategorized

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