The vandals took the handle

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Archive for September 2009

Phone calling comes to Twitter: huge news

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This is big:  From tomorrow, Twitter users will be able to make free phone calls to and from each other .

Daniel Terdiman, of CNET News, says a system developed by Internet systems provider, Jajah, “will allow Twitter users to have two-way voice chat with other users by typing “@call @username”–where “username” is someone’s Twitter ID–into any Twitter client. ”

During a trial period,  the calls will be limited to two minutes, but the company will evaluate that length. However, it sees the two minute period–after which the call will end–as “the verbal equivalent of a tweet.”

Daniel says  the service will allow a user to place a call to any other user, so long as the second person follows the first on Twitter and both have Jajah accounts. The service is free to use and is expected to work on any Twitter-enabled device, from PCs to smart phones.

One important element of the service is that users can keep their phone numbers private, yet be able to have voice chats with just about anyone on Twitter. To be sure, since the calls are initiated by one person, the recipient may well not be online, or may choose to ignore the call if they don’t want to talk.”

News of the service has swept through Twitter users in the past 24 hours – and certainly seems to be a big Media2


Written by ianandsue

September 17, 2009 at 4:30 am

Posted in Uncategorized

Ignore this at your peril

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Want an example of how the speed and spread of social media is making traditional communications largely redundant?

After being refused  ‘drive through’ service at a fast food outlet because she was on a bicycle, US writer, Sarah Gilbert, immediately complained on Twitter.

A few minutes later, she was contacted by a local newspaper reporter who had seen the  Twitter post.  Two hours later, she was interviewed on local TV news.  And, all the while, Twitter users were spreading the issue far and wide in huge numbers – using the viral spread of the micro-blogger to ‘name and shame’ the outlet involved.

By the next morning, Sarah had received an apology from the food outlet’s manager.  Within hours, the company had gone on Twitter and other media to announce a new bike-friendly policy at all of its drive-through windows.

The national newspaper, USA Today had been watching the social media storm — and quickly arranged an interview with both Sarah and the food chain – followed by the LA Times newspaper; the local newpaper again; bloggers; and breakfast radio hosts.

In the past, the company would probably have taken out a newspaper advertisement to stem the tide of dissent and unveiled its new policy with brochures, flyers and newsletters:  well meaning but too slow for this new era.

Things have changed


Written by ianandsue

September 11, 2009 at 5:27 am

Posted in Uncategorized